Wednesday, 28 November 2012

Music in our Production

For the music in our production we wanted to use something that was relevant to our storyline, this meant me and my partner looked back to find what was the number one hit in August of 1961, we found out that it was a song called 'You Dont Know' by Helen Shapiro. This provided us with a subtle yet clever intertextual reference. However, to require the use of the music though we had to contact the owners/representatives of the song.



The company that we found to own the song was EMI Records so we found the contact details so that we could acquire the rights to use the song. We decided to contact the company first via the phone as we thought it would be difficult to get a response quickly enough via email. We were forwarded on to someone who told us to contact them directly via email to find out if the use of the song was plausible. He first said that the chance of using the song would be high. 

The conversation is below:

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Hello, I am the student who just rang regarding the use of Helen Shapiro's You Don't know for my AS Level Media Production. If you could reply with written permission that would be greatly appreciated.

Thanks a lot for your help,

Ross Freeman

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Hi Ross,

It appears this song is owned by Lorna Music Co Ltd for the publishing side. You may have been looking for EMI Records, who may own the recording. I would suggest you contact Jessica for this- 'REMOVED FOR PRIVACY'.

Best regards,

Andre

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Thank you very much for the reply; I will contact her from now on.

Thanks a lot for your time,

Ross

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After this email we then moved on to contacting the new EMI Representative to request permission:

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Miss. Barlow,

I am writing to enquire about the use of a song owned by Lorna Music Co Ltd in my AS level Media Production and was informed by a member of your publishing team that I should contact you for permission. The song in question is You Don't Know by Helen Shapiro and I guarantee that it will be used entirely for non-profit and educational use and if necessary we can provide you with our online e-Portfolio's to prove it's use. 

Thank you very much for your time,

Ross

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Hi Ross,

Thank you for getting in contact to use Helen Shapiro “You Don’t Know” in your media production. So that I can process your request can you please answer the questions in red below?  

SCHOOL/UNIVERSITY: To which school or university is your project to be submitted for marking?
PROJECT: What is the name of your project?
RECORDING & ARTIST: “You Don’t Know” performed by Helen Shapiro
DURATION AND NATURE OF USE: How much of the recording do you require? (e.g. 30 secs, 1 min, full duration of the recording) Will the recording be used solely in the background accompanying visual images?
MEDIA: Is the use purely for marking purposes?
TERRITORY: Is it solely UK for which you need rights?
TERM: How long do you require the rights? 6 months, 1 year?
COMMENCEMENT DATE: When do you require the rights from? 
PROJECT SYNOPSIS (Please supply visuals if available):

Please do not hesitate to contact me if you have any further queries.

Kind regards,
Jessica

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Hi Jessica, thanks for your prompt reply. Below are the answers to your questions:

SCHOOL/UNIVERSITY: Brooke Weston, Coomb Road, Great Oakley, Corby, Northants, NN18 8LA
PROJECT: AS Level Media Production - Trailer for own film creation
RECORDING & ARTIST: “You Don’t Know” performed by Helen Shapiro
DURATION AND NATURE OF USE: One minute - Shall be featured in the background as an intertextual reference due to the film being set in August 1961 when it was a number 1 hit.
MEDIA: Purely for marking and educational, though it will be posted on You Tube so that it can be linked to our Portfolio's for moderation.
TERRITORY: It shall be posted on You Tube so I assume we will need rights for all that can view it, if that is possible?
TERM: Once it has been uploaded to You Tube we had not planned to remove it so if it's possible we'd like the rights as long as possible if not indefinitely?
COMMENCEMENT DATE: Though it will not be uploaded today, I'm not aware entirely when the finishing date of the project will be, so if possible commencement date would be from your acceptance today or when that is. 
PROJECT SYNOPSIS (Please supply visuals if available): The project is for our coursework and is to create a film trailer for a thriller. Our film is about a copycat of the A6 Murderer from 1961; to enforce this we show at the opening of the trailer snippets of the original murder with Helen Shapiro's song playing in the background as if from a car radio to set the time period. I'm afraid the film isn't shot yet though I have attached the storyboard that the music will be applied to. I'd like to add that we would be perfectly happy to link to EMI and/or a link to buy the song in the description and plan to give complete credit in the credits and description.

Thank you very much for your time, I hope you can grant us the use of the song.

Many thanks,

Ross

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Hi Ross,

Please accept this email as confirmation that EMI Records Limited ("EMI") has no objection to your request to use up to 1 minute of “You Don’t Know” by Helen Shapiro (the "Artist") as you have described solely in connection with your school coursework, PROVIDED that at all times:

(i) Your school coursework is not exploited commercially in any way and is not used in any sort of commercial context;
(ii) Your use of the sound recording referred to above in your school coursework is in no way derogatory towards EMI, its affiliates or the Artist;
(iii) Your school coursework is in no way derogatory towards EMI, its affiliates or the Artist;
(iv) You only use the sound recording referred to above in the manner that you have described for 1 year from the date of this email and solely within the UK; and
(v) The Artist or their management do not at any time after the date of this email raise objections to your use of the sound recording in your school coursework. 

Best wishes,

Jessica

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This was fantastic news for our production as it means that we would be covered for the use, however, we cannot upload it to YouTube and therefore cannot link to our blogs. This means that we will have to send the exam board the Helen Shapiro version and record a similar version for use online. 









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