Sunday 7 October 2012

Production LOGO - Woods Today

We decided that in order for our production to look professional and effective we needed to come up with a production company name and a logo to accompany it.

We decided to go with 'Woods Today'. This was because mine and my partners first film we made at GCSE level was called 'If you go down to the Woods Today'. We took inspiration from our first film and played about with the words in the title and eventually came up with Woods Today which we think sounds professional and easy to remember.

Below is the logo:

We used a Serif font as we thought it added to the look of trees with roots and branches coming off it. To increase the look of the tree we decided to add some root like vectors to the edges of certain letters to make it look as if they continue on and grow like trees. Finally we added the cartoon outline of a owl to give it an even more woody feel, we did this using the O's in Woods Today to create the eyes and the mouth and adding in extra elements such as pupils and a nose.

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